LinkedIn Ads to Generate Leads and Awareness in 2023
TSL Marketing has been at the forefront of innovative practices for generating leads for over 20 years, including evolving to using platforms ... Learn More
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Nov 23, 2022
• David English
B2B Tech Marketing Best Practices: 2023 Marketing Planning Tips
At TSL Marketing, we encourage the companies we work with to start planning their marketing strategies by setting clear goals. Learn More
Feb 16, 2022
• TSL Marketing
3 Expert Tips on How to Use Customer Personalization
As a HubSpot Diamond Partner, TSL Marketing believes in Smarketing, encouraging the sales and marketing teams to work together. Our Vice ... Learn More
Feb 02, 2022
• TSL Marketing
The C-Suite’s Guide on Measuring ROI for B2B Tech Marketing
In the last quarter of 2021, TSL Marketing surveyed 100 B2B Tech marketers on their investment priorities for 2022. C-level executives can ... Learn More
Nov 24, 2021
• TSL Marketing
2022 B2B Tech Marketing Trends | TSL Marketing
In Q4 of 2021, TSL Marketing surveyed 100 B2B Tech marketers on their investment priorities for 2022. Below, you can either watch a video ... Learn More
Dec 15, 2020
• TSL Marketing
Measuring B2B Email Marketing Campaign Success
How do we look at the data associated with email marketing campaigns to understand if we’re achieving success? And what does that success look ... Learn More
Dec 08, 2020
• Rowena Winkler
8 Tips for Running a Digital Event from Start to Finish
In the event-planning world, what goes on behind the scenes isn’t usually noticeable to attendees. What appears to be seamless is the result of ... Learn More
Nov 18, 2020
• Ryan Nicholson - VP of Marketing
Google Ads Content Targeting Tips
Welcome to the final post in our two-part blog series on Google Ads setup. Last week, we talked about Audience Targeting and the associated ... Learn More
Nov 11, 2020
• Ryan Nicholson - VP of Marketing
Tips for Google Ads Audience Targeting
When working with our clients on Google Ads setup, most of our focus is on Google Search Ads and Google Display Advertising. In this article, ... Learn More
Oct 26, 2020
• David English
2021 Marketing Planning Tips
The following blog post recaps a discussion between TSL Marketing's President David English and SVP of Operations & Strategy Jeff ... Learn More
Jul 13, 2020
• Britt Hansson
3 Ways to Understand Your Clients’ Needs
Four years ago, my former employer Tech Data IBM sent me to its big event in Vegas for a day-long digital marketing workshop. Little did I know ... Learn More
Jul 09, 2020
• Ryan Nicholson
LinkedIn Company Pages Part 2 - How to Share Content
LinkedIn Sharing Explained In this article, we'll be discussing how LinkedIn users can amplify the reach of their company page content by ... Learn More
Apr 14, 2020
• Ryan Nicholson
Reallocating Your Event Budgets for 2020
Companies often plan their marketing budgets a year ahead, including those funds dedicated to event marketing. According to a survey conducted ... Learn More
Apr 02, 2020
• Ryan Nicholson
Setting Up Simple Conversion Tracking for Digital Advertising
George Harrison once wrote, "If you don't know where you're going, any road'll take you there." Goal setting and conversion tracking are ... Learn More
Feb 04, 2020
• Jenni Schreiber
5 Contingency Plans to Overcome B2B Marketing Production Challenges
Microsoft founder Bill Gates once said: “It's fine to celebrate success, but it is more important to heed the lessons of failure.” This, too, ... Learn More
Nov 19, 2019
• Ryan Nicholson - VP of Marketing
LinkedIn Advertising - Advanced Best Practices
Everything in the LinkedIn ad set up is trying to get you to expand to bigger and bigger audiences. Why? Well it may be a little self-serving on ... Learn More
Oct 28, 2019
• Kerri Vardon
Coffee with an Expert: Project Management for Digital Marketing Campaign Planning
Welcome to the sixth edition of Coffee With an Expert, a series of interviews with TSL Marketing's subject matter experts about their areas of ... Learn More
Sep 03, 2019
• Michael Stiriti
Coffee with an expert: Extending the Reach of Your Market Development Funds
Welcome to the fifth edition of Coffee With an Expert, a series of interviews with TSL Marketing's subject matter experts about their areas of ... Learn More
Aug 15, 2019
• Brian Shilling
SaaS Marketing Survey Results
"Over 50% of SaaS marketing leaders rated their leads average or below and only 11% gave their lead quality an excellent rating." - SaaS ... Learn More
Jun 21, 2019
• Jenni Schreiber
Coffee with an expert: Getting Recognized, Known, & Trusted
Welcome to the third edition of Coffee With an Expert, a series of interviews with TSL Marketing's subject matter experts about their areas of ... Learn More
Apr 18, 2019
• Kirk Rynearson
Truths Revealed: Marketing Automation and the Sales Funnel
“Lose 10 lbs. in 14 days!" “Earn thousands of $$$ in your spare time while sitting in front of the TV!” Bold claims. Both possibly true. And it ... Learn More
Dec 02, 2022
• TSL Marketing
LinkedIn Ads to Generate Leads and Awareness in 2023
TSL Marketing has been at the forefront of innovative practices for generating leads for over 20 years, including evolving to using platforms ... Learn More
Nov 23, 2022
• David English
B2B Tech Marketing Best Practices: 2023 Marketing Planning Tips
At TSL Marketing, we encourage the companies we work with to start planning their marketing strategies by setting clear goals. Learn More
Feb 16, 2022
• TSL Marketing
3 Expert Tips on How to Use Customer Personalization
As a HubSpot Diamond Partner, TSL Marketing believes in Smarketing, encouraging the sales and marketing teams to work together. Our Vice ... Learn More
Feb 02, 2022
• TSL Marketing
The C-Suite’s Guide on Measuring ROI for B2B Tech Marketing
In the last quarter of 2021, TSL Marketing surveyed 100 B2B Tech marketers on their investment priorities for 2022. C-level executives can ... Learn More
Nov 24, 2021
• TSL Marketing
2022 B2B Tech Marketing Trends | TSL Marketing
In Q4 of 2021, TSL Marketing surveyed 100 B2B Tech marketers on their investment priorities for 2022. Below, you can either watch a video ... Learn More
Dec 15, 2020
• TSL Marketing
Measuring B2B Email Marketing Campaign Success
How do we look at the data associated with email marketing campaigns to understand if we’re achieving success? And what does that success look ... Learn More
Dec 08, 2020
• Rowena Winkler
8 Tips for Running a Digital Event from Start to Finish
In the event-planning world, what goes on behind the scenes isn’t usually noticeable to attendees. What appears to be seamless is the result of ... Learn More
Nov 18, 2020
• Ryan Nicholson - VP of Marketing
Google Ads Content Targeting Tips
Welcome to the final post in our two-part blog series on Google Ads setup. Last week, we talked about Audience Targeting and the associated ... Learn More
Nov 11, 2020
• Ryan Nicholson - VP of Marketing
Tips for Google Ads Audience Targeting
When working with our clients on Google Ads setup, most of our focus is on Google Search Ads and Google Display Advertising. In this article, ... Learn More
Oct 26, 2020
• David English
2021 Marketing Planning Tips
The following blog post recaps a discussion between TSL Marketing's President David English and SVP of Operations & Strategy Jeff ... Learn More
Jul 13, 2020
• Britt Hansson
3 Ways to Understand Your Clients’ Needs
Four years ago, my former employer Tech Data IBM sent me to its big event in Vegas for a day-long digital marketing workshop. Little did I know ... Learn More
Jul 09, 2020
• Ryan Nicholson
LinkedIn Company Pages Part 2 - How to Share Content
LinkedIn Sharing Explained In this article, we'll be discussing how LinkedIn users can amplify the reach of their company page content by ... Learn More
Apr 14, 2020
• Ryan Nicholson
Reallocating Your Event Budgets for 2020
Companies often plan their marketing budgets a year ahead, including those funds dedicated to event marketing. According to a survey conducted ... Learn More
Apr 02, 2020
• Ryan Nicholson
Setting Up Simple Conversion Tracking for Digital Advertising
George Harrison once wrote, "If you don't know where you're going, any road'll take you there." Goal setting and conversion tracking are ... Learn More
Feb 04, 2020
• Jenni Schreiber
5 Contingency Plans to Overcome B2B Marketing Production Challenges
Microsoft founder Bill Gates once said: “It's fine to celebrate success, but it is more important to heed the lessons of failure.” This, too, ... Learn More
Nov 19, 2019
• Ryan Nicholson - VP of Marketing
LinkedIn Advertising - Advanced Best Practices
Everything in the LinkedIn ad set up is trying to get you to expand to bigger and bigger audiences. Why? Well it may be a little self-serving on ... Learn More
Oct 28, 2019
• Kerri Vardon
Coffee with an Expert: Project Management for Digital Marketing Campaign Planning
Welcome to the sixth edition of Coffee With an Expert, a series of interviews with TSL Marketing's subject matter experts about their areas of ... Learn More
Sep 03, 2019
• Michael Stiriti
Coffee with an expert: Extending the Reach of Your Market Development Funds
Welcome to the fifth edition of Coffee With an Expert, a series of interviews with TSL Marketing's subject matter experts about their areas of ... Learn More
Aug 15, 2019
• Brian Shilling
SaaS Marketing Survey Results
"Over 50% of SaaS marketing leaders rated their leads average or below and only 11% gave their lead quality an excellent rating." - SaaS ... Learn More
Jun 21, 2019
• Jenni Schreiber
Coffee with an expert: Getting Recognized, Known, & Trusted
Welcome to the third edition of Coffee With an Expert, a series of interviews with TSL Marketing's subject matter experts about their areas of ... Learn More
Apr 18, 2019
• Kirk Rynearson
Truths Revealed: Marketing Automation and the Sales Funnel
“Lose 10 lbs. in 14 days!" “Earn thousands of $$$ in your spare time while sitting in front of the TV!” Bold claims. Both possibly true. And it ... Learn More
Dec 17, 2018
• Michele Balze
How to Create Digital Branding Guidelines for Your Company
Branding creates a consistent and cohesive identity for your company. When customers can recognize your brand identity, they grow to trust your ... Learn More
Dec 16, 2018
• Ryan Nicholson
Make Your Small Marketing Department More Efficient
As a marketer in a small marketing department (or a department of one), it can be difficult to meet all the needs of your leadership team. So ... Learn More
Dec 14, 2018
• David English
Understand Your B2b Audience
Who is Your Audience? Building a great buyer persona goes beyond just understanding customer demographics. It is understanding who your target ... Learn More
![B2B Marketing Is Hard [infographic]](https://www.tslmarketing.com/hs-fs/hubfs/b2b-bus-1.jpg?length=600&name=b2b-bus-1.jpg)
Aug 31, 2018
• Steve Erickson - Sr. Copywriter/ Strategist
B2B Marketing Is Hard [infographic]
We know that B2B technology marketing is hard. It is difficult to maintain control of the sales cycle now that buyers have more information ... Learn More
Jun 05, 2018
• Michele Balze
5 Content Marketing Trends for 2018
Content marketing has become an integral part of an overall B2B marketing strategy. The B2B Content Marketing 2018 Benchmarks, Budgets, and ... Learn More
May 08, 2018
• Kyle Hegarty
Building Your Brand Internationally
The Growth of the Global Brand There are 28.8 million small businesses in the United States according to the U.S. Small Business Administration, ... Learn More
Jan 12, 2018
• Michele Balze - Copywriter
Tailoring Marketing Content to Your Audience
The online stylist service Stitch Fix is a dramatic example of how to personalize customer service. Members fill out a survey and receive boxes ... Learn More
Dec 14, 2017
• Michele Balze - Copywriter
Ben Franklin’s Secrets to Powerful Marketing
Today we think of marketing as being driven by cutting-edge technology. However, many of the most successful tactics we use in digital marketing ... Learn More
Dec 07, 2017
• Michele Balze - Copywriter
5 Ways to Marry Inbound and Outbound Marketing
Inbound and outbound marketing may seem like an odd couple. Outbound marketing involves making hundreds of calls to prospects, hoping to make a ... Learn More
Nov 02, 2017
• Ryan Nicholson
Digital Marketing Best Practices: Preparing for Digital Advertising
Join TSL's VP of Marketing Ryan Nicholson as he discusses digital marketing best practices. In this first video of the series, he will be ... Learn More
Jun 22, 2017
• Ryan Nicholson
LinkedIn Advertising Formats - Which One Is Right for You?
This article gives you a super quick rundown of the ad types on LinkedIn. Learn More
Apr 06, 2017
• David English
Why Marketing Automation Fails
Companies who develop fully automated inbound plans without a human following up may lose out on winning new customers. Learn More
Oct 28, 2016
• Ryan Nicholson
LinkedIn Company Pages Part 3 - Creating Content
Having trouble getting clicks and conversions from your LinkedIn company page posts? Follow these tips before you dive into your next content ... Learn More
Sep 06, 2016
• Ryan Nicholson
Combining Your Inbound and Outbound Marketing Efforts
Are your marketing efforts siloed? Are you trying to build integrated marketing campaigns that are aligned with business goals? Read on for ... Learn More
Jun 29, 2016
• David English
Benefits of Branding Your Business
Tips for Brand Building Here are 5 tips to help improve your brand marketing and a few of the benefits that you should see as a result of your ... Learn More
Jun 22, 2016
• Katherine Slick
The Marketing Benefits of Minimizing Your Brand's Logo
If you haven't already noticed, there is something a little different about Starbucks. The next time you are drinking a $9 latte, take a look at ... Learn More
Jun 17, 2016
• Ryan Nicholson
Sharing LinkedIn Company Page Posts to a Targeted Audience
Sharing with a Targeted Audience on LinkedIn You already may already know how to share content from your LinkedIn Company Page, but did you also ... Learn More
May 17, 2016
• Kyle Hegarty
How to Become a Global Marketing Leader
Advances in technology and new market opportunities have companies expanding across the planet faster than ever. But marketers who have been ... Learn More
Apr 27, 2016
• Ryan Nicholson
B2B Marketing Framework - A Guide
Create a Marketing Plan that Aligns with Business Goals My goal as a marketer is to try to stop people from doing random acts of b2b marketing ... Learn More
Feb 29, 2016
• Brian Shilling
Digital Marketing Metrics Cheat Sheet
Are you as frustrated as I am to find an up to date and relevant list of Digital Marketing metrics and measurements? For years I have been ... Learn More
Feb 18, 2016
• Ryan Nicholson
LinkedIn Advertising Best Practices
Follow LinkedIn's ad tips and waste money or follow these and get the best results on your spend. Read on for a smarter LinkedIn Sponsored ... Learn More
Feb 03, 2016
• Lori Conway
Avoiding Rejection at the Marketing Cocktail Party
In the B2B Marketing space, a lot of time is spent determining targets and identifying personas. But what happens when that fictionalized ... Learn More
Dec 03, 2015
• Leah Raras
5 Marketing Practices That Make People Cringe
What Inbound Marketing Isn't ... Inbound marketing is no longer a buzz phrase. It's synonymous with digital marketing. But, if you're in sales ... Learn More
Sep 22, 2015
• Ryan Nicholson
LinkedIn Company Page Navigation for Administrators
A Scannable Overview of Company Page Navigation Elements The one certainty about the world of LinkedIn is that you will experience uncertainty. ... Learn More
Sep 09, 2015
• Andrew Smith
Can Advertising on Social Media Ever be "Inboundy"?
HubSpot’s New Add-on Tool to Test That Theory Learn More
Sep 03, 2015
• Katherine Slick
11 Marketing Best Practices “The Office” Taught Us
Hailed as the greatest show on the face of the planet, The Office is filled with a seemingly infinite pool of wisdom on life and work. From ... Learn More
Sep 01, 2015
• Jeffrey Marchesiani
Digital Marketing Lessons for B2B
A Lesson From Rush on Modern Marketing Learn More
Aug 25, 2015
• David English
Is Your Marketing Leadership Falling Behind?
Learning the Basics: What Every Marketing Leader Needs To Know about Modern Digital Marketing Inbound digital marketing is evolving at a rapid ... Learn More
Aug 21, 2015
• TSL
B2B Social Media - Building Your Presence
Getting Started with B2B Social Media Social media isn’t one of the traditional outlets used to promote brand awareness, and that’s exactly why ... Learn More
Aug 20, 2015
• David English
B2B Marketing Strategy - Make Your Marketing SMARTer
Marketing Goal Setting Setting Realistic Goals If you set marketing goals for your team that aren't realistic this will hurt your efforts in the ... Learn More
Aug 18, 2015
• David English
How to Make a Business Case for B2B Marketing
Business Case Guide for Marketing Professionals Putting Your Great Marketing Ideas into Action We see this happen all the time: You have a great ... Learn More
Aug 11, 2015
• David English
B2B Branding 101: Building Superior Tech Marketing Content
B2B Content That Excites Differentiating Yourself in the Technology Space Is your technology marketing content like those generic products at ... Learn More
Aug 04, 2015
• Ryan Nicholson
B2B Inbound and Outbound Marketing - A Love Story
Integrated Marketing - Inbound and Outbound Harmony Hubspot and LinkedIn recently worked together to build an ebook about creating a love story ... Learn More
Jul 31, 2015
• Torie Sullivan
Turning the Art of War into the Art of WOW
How TSL Built a Brand from the Ground Up with Inbound Starting out, this project was completely "from scratch." The IBM BP Network didn't exist ... Learn More
Jul 31, 2015
• Tanner Otis
Captain Quint's Favorite eBook Design
"You're gonna need a bigger boat..." Our client, Pivot Technology Solutions, came to us with the age old challenge of bringing attention and ... Learn More
Jul 28, 2015
• Ryan Nicholson
B2B Social Media - Encouraging Team Participation
Why Your B2B Social Media Is Failing and How to Fix It You've built out B2B content campaign and now you want to promote your content through ... Learn More
Jul 22, 2015
• Ryan Nicholson
How to Build B2B Buyer Personas for Inbound Marketing
What is Persona Building? When an inbound marketer asks you about your target market these days they aren't asking about your ideal company ... Learn More
Jul 07, 2015
• Ryan Nicholson
B2B Advertising Tips for LinkedIn Sponsored Updates
B2B Advertising on LinkedIn Do Facebook ads make sense? Do they really have a target audience on Twitter? What is Pinterest, anyway? These ... Learn More
Jun 02, 2015
• Ryan Nicholson
5 Reasons Your Blog Will Fail
Thoughts on Writing Better Blog Articles So... Is Blogging Dead? This is going to be a bit ironic because I’m writing this article in a blog, ... Learn More
May 11, 2015
• David English
8 Secrets of a Marketing Rock Star
You know a lot about marketing, but for some reason your business just isn't seeing your true value. Both your CEO and CFO seem to consider you ... Learn More
Apr 29, 2015
• David English
7 Traits of Highly Successful Sales Professionals in the Digital Age
The industry buzz in recent years surrounding the Buyer's Journey, Inbound Marketing, and Digital Marketing in general is impossible to ignore. ... Learn More
Feb 23, 2015
• David English
Discovering Your Flywheel Marketing Metric
What FitBit Can Teach Us About Marketing ROI Learn More
Dec 17, 2014
• Ryan Nicholson
Tips for Creating a Company Logo
9 Tips for Creating an Optimized Company Logo Do you want to know why your rectangular, text-based logo is often out of place in today’s digital ... Learn More
Oct 10, 2014
• Ryan Nicholson
Building B2B Marketing Content That Your Audience Wants to See
Stop Building Bad B2B Content Clients come to us all of the time with pre-built ideas about the digital marketing content that they want to ... Learn More
Sep 22, 2014
• Tara Robertson
What Marketers can learn from Heady Topper
#TBT I'm a recovering hipster. I'll admit, I'm actually so much of a recovering hipster that it hurt me a little bit to use the hashtag #tbt. ... Learn More
Sep 10, 2014
• Ryan Nicholson
What to Avoid When Posting to Your LinkedIn Company Page
Social Media Posting Without a Plan Getting started on posting updates to your LinkedIn Company Page doesn’t have to be daunting, but it can be. Learn More
Sep 09, 2014
• TSL Marketing
When Hashtags Go Wrong
In this day and age, it’s extremely important for companies to keep up with trends on social media. One of the most common things that companies ... Learn More
Mar 19, 2014
• Ryan Nicholson
LinkedIn Eliminating the Products and Services Tab from Company Pages
LinkedIn announced recently that they were discontinuing the Products and Services tab from Company Pages. Like LinkedIn Answers, LinkedIn ... Learn More
Dec 18, 2013
• TSL
Baby Steps for Building Your Brand
"What's your brand?" "What branding elements do you have available?" "How does this campaign tie into your branding?" Learn More
Dec 03, 2013
• TSL Marketing
Energize your Social Selling Efforts with LinkedIn
Imagine having the ability to find quality prospects, understand their interests, and connect with them without even leaving your office. ... Learn More
Dec 02, 2013
• TSL Marketing
How to Achieve More Interaction in your LinkedIn Group
LinkedIn Group Engagement Tips Nothing feels worse than posting exciting, thought-compelling content and not getting any kind of response from ... Learn More
Oct 17, 2013
• Ryan Nicholson
How to Supercharge your LinkedIn Sponsored Update
Since TSL published the blog Have you Discovered LinkedIn Sponsored Updates, we’ve run into quite a few beginner’s guides on how to set up a ... Learn More
Oct 16, 2013
• Ryan Nicholson
To share or not to share 3rd party content
Here are some things to consider when you’re sharing 3rd party content online. This should be especially useful to B2B marketers who are looking ... Learn More
Oct 16, 2013
• TSL
How to Keep a Steady Pace in the Inbound Marketing Race
Picture this scenario: You're on a relay team. Your teammate just came in with a huge lead on the other teams. He passes you the baton. As soon ... Learn More
Sep 05, 2013
• TSL
5 Killer Steps to a LinkedIn B2B Marketing Strategy
Looking to bring in greater revenue share for your business? If your answer is a yes, you’ll want to keep reading. Learn More
Jul 15, 2013
• Ryan Nicholson
B2B Social Media Privacy Concerns
Why B2B Companies are Scared of Social Media For many organizations, a fear exists for taking the plunge into the world of social media. This ... Learn More
Jul 09, 2013
• Ryan Nicholson
Are you an Active Social Business?
May 31, 2013
• Ryan Nicholson
Five Steps for Testing your Data & Contact Validity
Imagine calling into a list of contacts where 10-15% of the numbers are disconnected, 30% of the contacts have left the company, and 30% of the ... Learn More
May 28, 2013
• Tara Robertson
The Power of Integrated Marketing
One of the best ways to get the maximum return on your marketing dollar is to invest in an integrated marketing campaign. An integrated ... Learn More
May 22, 2013
• TSL
Pinterest is Helping Businesses Generate Brand Awareness
Pinterest is becoming one of the hottest social platforms to build your brand and increase your market share. For instance, ClickZ recently ... Learn More
May 21, 2013
• Ryan Nicholson
How to Avoid B2B List Scams
B2B List Scams - Don't Get Ripped Off As the point person for list development and procurement at TSL, I often get forwarded emails with ... Learn More
May 16, 2013
• TSL
Don't let Inbound Tactics Leave Outbound in the Dust
I recently ran across an article posted by Marketing Profs on How to Evaluate and Select a B2B Teleprospecting Partner. With all of the recent ... Learn More
May 13, 2013
• TSL
How is the SMB Market Flexing its Marketing Dollars?
What happens when small and midsize businesses (SMBs) experience sustained revenue growth and gain budget flexibility? They go on a marketing ... Learn More
Apr 29, 2013
• TSL
Drive Marketing ROI with Integrated Marketing Plans
One of the best ways to get the maximum return on your marketing dollar is to invest in an integrated marketing campaign. An integrated ... Learn More
Aug 29, 2011
• TSL
Keeping Your Marketing Current
We know that the business climate is changing. Technology is shrinking the planet by keeping a world of people just one click away. With rapid ... Learn More
Jun 10, 2011
• TSL
How is Marketing Different Than Advertising?
A great question! I realized that it is probably a much more common one than we may realize. Many of us may not even realize the true difference ... Learn More
May 26, 2011
• TSL
Is Your Marketing Very Vanilla? Mix it Up!
Not to knock my favorite flavor, but the fact of the matter is that I also consider it my 'default flavor.' When I don't feel like taking a risk ... Learn More
May 25, 2011
• TSL
Build Brand Awareness with 'Social Gaming' Marketing
It is exciting to discover fresh marketing platforms that help create brand awareness and add to your marketing mix. Social Gaming is proving to ... Learn More
May 17, 2011
• TSL
Market Research: Get the Most Out of Your Campaigns
If you are planning an upcoming marketing campaign, one of the best things you can do to prepare is to conduct some market research on your ... Learn More
May 05, 2011
• TSL
Monitoring and Measuring Your Social Media
Okay, so you have decided to utilize various social media sites to inform your customers and create exposure to your company's products and ... Learn More
Apr 28, 2011
• TSL
Choosing the Best Marketing Collateral for IT Decision Makers
Picking the right marketing collateral to influence your target market may be a difficult decision for your marketing department. With so many ... Learn More
Apr 07, 2011
• TSL
Successful Marketing Through Logos
Many people don't realize that a logo is considered the most important graphical representation that your company has. If your company's logo ... Learn More
Mar 24, 2011
• TSL
Marketing Tips to Create Visibility for Video
In October’s blog, The Importance of Viral Video, we talked about adding video marketing to your marketing initiatives. Although it is important ... Learn More
Feb 25, 2011
• TSL
Mobile Marketing on the Rise
Mobile Marketing is one of the fastest growing marketing channels to date. Has your business capitalized on this new tool for marketing? Learn More
Dec 02, 2010
• TSL
Social Media and Facebook: Knowing your consumer
I recently ran across an article written by James Rickman that included an abundant amount of data on Facebook and the consumer demographics for ... Learn More
Oct 14, 2010
• TSL
Understanding how Social Media helps your online presence
Investing in social media is a topic we often discuss and sometimes it is hard to determine which is the best medium to implement first. CMO.com ... Learn More
Aug 19, 2010
• TSL
A Strong Corporate Identity is a Marketing Goldmine
When you hear the term 'corporate identity' you most likely either wonder what exactly it means, or know that your company has a strong or a ... Learn More