TSL’s Opportunity Identification (Lead) deliverable includes the Lead Report, which includes key information about the prospect, their environment, project budgets, and more. This page includes the specific information that should be captured from initial discovery conversations with the prospect, which will ultimately be used to populate the Lead Report. This page also includes the Lead Report QA process that follows.
Step # | Owner | Time (mins) | Action |
1 | BDTM | Hold discovery call with the prospect and capture notes in VanillaSoft or Hubspot, depending on where the contacts are being called from. | |
2 | BDTM | If notes were captured in VanillaSoft, move to step X. If notes were captured in Hubspot, follow the process “How to Create a Contact in VanillaSoft” to first populate the information in VanillaSoft. | |
3 | BDTM |
Follow steps in VanillaSoft to download: Make sure you are in the “Caller View” NOTES FROM BELOW Click on the “Documents” Tab on the top bar Click on the link for “New Opportunity File” to download it. |
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4 | BDTM |
Save the lead report document to Desktop and rename the file if needed to follow the standard naming convention as follows. NAMING format: BDTM saves it as ProspectCompanyName-TodaysDate-CampiagnName-StateOfCampaign |
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5 | BDTM | Send the conference call invitation to the prospect, for a minimum of 5 days in the future. | |
6 | |||
Email the Lead Report to the manager of the related campaign. | |||
7 | BDTM | ||
Lead QA | Receive the lead report emailed from the BDTM and open the document. | ||
8 | BDTM | Receive invite acceptance from the prospect to take the conference call. | |
9 | BDTM | Forward the invite acceptance to the manager of the related campaign. You may copy your direct/supervising manager if desired. | |
10 | Lead QA |
Review all sections of the lead report, and make direct edits as needed, to ensure: All fields are filled in All information is specific to the section requirements There are no typos, punctuation, grammar, or spelling errors |
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11 | Lead QA | If you have questions about missing or unclear information, send an email to or message the BDTM with questions. Enter the confirmed information into the lead report document. | |
12 | PM | Save the final version of the document and check that name follows standard convention. | |
13 | PM | Send the calendar invite to the business partner with the Lead Report attached. Add the BDTM to the meeting invitation. |
Steps for Making a Call and Inputting Notes:
Complete information in tabs from Left to right as follows (Overview tab, Lead Status tab, Hardware-Software, PM Corner, BANTE)
Writing the Report:
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