B2B Tech Marketing Blog

TSL's marketing and sales experts share insights into digital strategy.

Award-winning B2B Content Marketing

Read about our award winning content marketing. Click to view some of our best work, including the Hubspot Impact Award winning Client...

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Can Advertising on Social Media Ever be "Inboundy"?

HubSpot created an integrated platform for creating smart ad campaigns directly from the HubSpot platform. Learn how TSL can help create...

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How to Get Your B2B Content Marketing Campaign Funded

Having trouble getting a budget for B2B content marketing? Here are 3 tips for convincing your team to better fund your digital marketing...

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11 Marketing Best Practices “The Office” Taught Us

Here are 11 marketing lessons from Michael Scott and his crew. Who knew that The Office had something to teach us about marketing?

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Digital Marketing Lessons for B2B

In the mood for a story about digital marketing and Canadian Rockers Rush? The modern marketing warrior is in the limelight for this Rush...

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Great News! We're a HubSpot Impact Awards Finalist!

We're excited to announce that TSL Marketing is a finalist in not one, but two categories: Best Client eBook and Best Client Blog Series.

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Is Your Marketing Leadership Falling Behind?

Is your marketing failing to keep up with emerging trends? Don't fall behind. Get an overview of emerging trends in inbound digital...

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B2B Social Media - Building Your Presence

B2B Social Media can help you tell your story and engage with customers and prospects. Find out how to get started.

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B2B Marketing Strategy - Make Your Marketing SMARTer

Many marketing dollars are wasted when organizations don't set specific goals. Read this before you waste another dollar of your marketing...

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How to Make a Business Case for B2B Marketing

Tired of having your best marketing plans rejected? These tips will help you get your next B2B Marketing project approved.

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How to use Social Media to Drive Traffic to your Website

Drive more visits to your B2B landing pages with the help of social media. Learn some simple tips that you can use now to start driving...

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B2B Branding 101: Building Superior Tech Marketing Content

David English, President of TSL Marketing, shares his tips on the benefits of branding for organizations selling technology products and...

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B2B Inbound and Outbound Marketing - A Love Story

Is your business combining the powers of inbound and outbound marketing? Learn the value of building tightly integrated B2B marketing...

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Hubspot Impact Awards - Winning eBook

Discover how TSL Marketing developed the successful eBook, 5 Technology Shifts Sending Aftershocks to the Apparel Industry, for FDM4...

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Turning the Art of War into the Art of WOW

Learn how TSL used content marketing and behavioral data to formulate an eBook that connected with a hard-to-reach audience and drove...

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Captain Quint's Favorite eBook Design

Check out our toothy submission into HubSpot's 2015 Impact Awards for "Best Client Graphic Design"!

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Creating a Voice, a Platform, a Series, and a Following

Revealing the secret sauce to inbound marketing blogging success with a client story.

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B2B Social Media - Encouraging Team Participation

Having problems getting your team to participate in your social media efforts? Here are 10 tips to get your team members more engaged.

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How to Build B2B Buyer Personas for Inbound Marketing

A quick overview on how to build B2B Buyer Personas. Download our Free Guide.

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Content Marketing and the Power of The Interview

What do curiosity, empathy, honesty, and sincerity have to do with b2b content marketing? Learn how the power of a great interview can...

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Why Lead Progression is Important

Are you employing a lead progression program for your sales and marketing organization? Read this to find out why you should put a process...

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