✅Audit Pardot automation, campaigns, scoring, and Salesforce sync
✅Identify data cleanup, technical debt, and unused assets
✅Define migration scope, risks, timeline, and success criteria
✅Map data model, lifecycle stages, and lead management
✅Align HubSpot lifecycle stages with Salesforce Lead Status
✅Redesign lead scoring and prioritization models
✅Plan integrations, attribution, and reporting
✅Clean and export Pardot data with Salesforce IDs
✅Set up HubSpot environment and Salesforce integration
✅Import data and validate sync, ownership, and lifecycle
✅Rebuild automation, nurtures, forms, and emails in HubSpot
✅Reconnect integrations and campaign tracking
✅Rebuild lifecycle, funnel, and revenue reporting
✅Execute cutover and go-live from Pardot to HubSpot
✅Monitor performance, routing, and data integrity post-launch
✅Optimize automation, scoring, and reporting for scale
